Avon's Commitment To Product Quality example essay topic
419 words
Social Responsibility Avon's commitment to product quality, customer service and the needs and aspirations of women is reflected in the activities they carry out. Being a successful global company, Avon realizes that they have obligations to the society besides making a profit. By being socially responsible, they are constantly aware of how their actions influence the environment. These acts enhance the company's image that they are concerned about the welfare of the public, therefore attracting a wider customer base. In addition, Avon utilizes these acts of social responsibility as a public relation tool.
Avon has always had an exceptional loyalty to women, which is visible by the very nature of their products and their customer base. The company! yen deeply cares! | about the economic well-being, and the health, of women from all cultures and age groups-! yen not only as customers, but as people.! | In order to live up to its image as the! yen Company for Women! |, Avon is responsible for initiating a number of global activities to further the women's movement, such as: "h The Breast Cancer Awareness Crusade, which is designed particularly to provide medically underserved women with direct access to breast cancer education and early detection screening services. "h The Avon Running - Global Women's Circuit, which promotes the importance of fitness in every woman's life by providing time! V efficient, cost! V effective and accessible exercise option for women. "h The Women of Enterprise Program, which recognizes women entrepreneurs who have overcome personal and professional challenges. "h Avon worldwide fund for women's health, which has raised millions of dollars for the interest of health related problems to women globally.
Moreover, Avon is committed to a cleaner and healthier environment. Being a global company, Avon believes they have a responsibility to guarantee that their business practices are environmentally sound and that their products are safe and effective for the intended use. Hence, the company adheres to a set environmental policy. These policies include: 1-Operations should be conducted in a manner demonstrating Avon's respect for the environment.
2-All environmental expectations and laws should be respected concerning the countries in which Avon operations are taking place. 3-Any environmental issues concerning Avon will be dealt with quickly and responsibly. 4-Practices and processes that take place at Avon should be aimed at improving environmental quality. 5-Avon should provide environmental educational programs emphasizing shared responsibility for sound environmental practices.
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