Case Of Intragenerational Mobility example essay topic
Steve Case grew up with his family in Honolulu in part of the old white Anglo establishment. Some of his earliest marketing experiments included the Case Company in which he used his paper route to gain access to his neighbors' houses so he could sell them anything from seeds, to personalized Christmas cards. In college he kept it up with anything for limos to rock concert tickets. Now he is CEO for one of the World's largest Internet access companies while it deals with Time-Warner in a possible merger of the two companies. Making him worth an estimated $1.4 billion. Social mobility is defined as movement through the stratification system, particularly as a result of changes in occupation, wealth or income.
There are two types of social mobility; there is intergenerational mobility and intragenerational mobility. In this article over Steve Case, his is a case of intragenerational mobility, because it has happened within his lifetime, as defined by the definition of intragenerational mobility. Steve Case obtained his strata jump as a result of both structural mobility and positional mobility Structural mobility is defined as movement through the stratification system that results from changes in the occupational structure of a society. It played a part in his social mobility because at the time when the Internet was first getting started he started a revolutionary internet service provider that became a multibillion dollar company of worldwide access to the internet through ease of use of AOL, when the economy was quickly expanding in a race of Internet Service Providers to provide easy and fast access to the electronic web. Positional mobility played a bigger part in his social mobility from strata to strata than anything else. Positional mobility, as defined in chapter 5, is movement through the stratification system from individual efforts, accomplishments, or luck rather than from changes in the occupational structure.
Steve Case's movement up through the strata came from as much individual effort and accomplishments as anything else. Through his early experiences in marketing anything from new towelettes for Procter & Gamble to developing new kinds of pizzas for Pizza Hut, his accomplishments helped to carry him up through the strata with help from his individual effort as much as anything. Social mobility is often seen in today's society. With every passing day people are moving either up a strata or down a strata as a result of either positional mobility, in the case of Steve Case, or as a result of structural mobility. Either way social mobility plays an important role in our life and study of sociology because it explains how we obtained our status in society from a sociological perspective.