National Level From The Local Media Outlets example essay topic

Tangled up in a Feeding Frenzy Press, paparazzi, media, news reports; in most circles that would give a negative feeling, especially with the funny "p" word (paparazzi). Civil rights, women's rights, feminist rallies, anti-war protests give an uprising, inspirational feeling. However, little do many know, that without one, we wouldn't have a whole lot of the other. Rosa Parks took that famous bus ride down in the south in the great state of Alabama. Had it not been for the national media, those over on the western side of the Rocky Mountains may not have ever heard about it. Would people in Arizona hear about the slaying of the students at Kent State in Ohio during an anti-Vietnam war rally?

For the most part, no. Some may have heard of it from friends and family in the area. Media informs the nation of an event, both biased and unbiased. Today, the social movement hot topic is gay rights.

The media has groomed this to be something that is reported on almost every single day in the national news circle. If a congressperson is against it or for it, it's splashed all over the news locally, which will affect, very directly, their chance at re-election. The formation of groups is very spontaneous, as nowadays there is a group trying to produce a social movement for about anything imaginable. At the same time, they " re becoming increasingly more organized and turning corporate.

People in administrative positions of these groups are getting paid to run them. It's almost turning into a big business. 2 As far as clear political messages go, its like athletic ability and people. Some have it, some just don't. Take the feminist group NOW for example. They will fight for women's rights, which is mainly a liberal cause.

However, if the Republican Party were to start fighting for the major objective of the group at the time, NOW would become backers for the Republican Party. When looking to a group trying to enact a social movement that has a clear political message, I'm not sure if there is one. Greenpeace will almost always go for the seemingly liberal "tree-hugger" cause. They probably have the clearest political message of them all around right now, that are well known. When it comes to the perception of these groups, media is heavily involved. Again, you can't have a social movement or group without having the media and vice versa.

However, the media outlets will most likely base their implied perception on their administration's and possibly big money sponsor's political interests. This bias becomes more and more apparent when you start comparing stories from different outlets. "From Labor Day to Election Day, the Center for Media and Public Affairs found that 71 percent of substantive comments made about George Bush on ABC, NBC, and CBS by reporters and other "nonpartisan" sources were negative". Some news outlets will also dramatize something for added affect and hopefully a boost in ratings.

This is especially true during slow news times when something exciting, new, and most of the time, horrible is happening. War doesn't particularly "sell copy". However, human elements of the war, such as finding a rebel's hideout or capturing the 3 enemy will make great news most of the time. Some media outlets juice those things up also in hopes to tap into some after-boosters for ratings. When it comes to the perception of social groups, many are projected as radicals when they really might not be so far out. Take for example, the Black Panthers.

The media showed them to be horrible, militant people intent on creating chaos of the status quo. However, the group was not founded on those principles. They started the free school lunch program that is in almost every public school in the United States today. But free school lunch doesn't sell copy like a militant uprising would. So, the media decides basically that they go for the throat, but try and keep the company's political interests in mind.

Usually, unless one is an informed, interested individual on top of stately matters, one only learns the ins and outs of public policy through the media. So, if the only way a regular Joe Schmoe finds out about what his legislature has just passed at the state and national level is through the local news station, which routinely has a conservative bias, Mr. Schmoe will tend to have a conservative bias and opinion of that certain issue, even if he claims he is democratic, or more inclined to any other party. There are tons of examples of this. Take Idaho-the "reddest" state in the union today.

Even if one is a self-proclaimed democrat, the Idaho resident will get a republican view of issues, especially at the national level from the local media outlets. Unless they have great connections or stay informed or both, they will have fairly conservative views on public policy. 4 From this, it almost seems like the media controls what we think. To a point this is true, because they basically decide what we get to find out about and how. Many outlets claim to be "unbiased" and "nonpartisan" but, as you compare them to other sources, every story has been tangled up and grown from a feeding frenzy.

Bibliography

Bowen, Jessica. Class discussion. 21 Mar 2005.
Riley, Chris. Class discussion. 21 Mar 2005.
Sabato, Larry J. Feeding Frenzy: Attack Journalism and American Politics (Baltimore: Lana han Publishers, 2000) Seman ko, Jenn.
Class discussion. 21 Mar 2005.