Observation Of Infomercial Operators example essay topic
427 words
Observing Infomercials While watching late night infomercials on television I asked myself, do the operators treat everyone the same How much do they know about the product they are selling and are they concerned with your well being To answer these questions I preformed a few tests for two nights in a row. First I acted like an elderly lady and then a regular middle aged person. The first number I called was selling an ionizer, or air purifier. They hung up right away when they heard a middle aged person asking if it would help with a gas problem.
To, my surprise when I called back as the elderly woman they also hung up. The second number called was selling a BowFlex body building machine. They also sensed a prank from the middle-aged person but were very helpful to Mildred, the elderly lady. Mildred called back a second time and they were very helpful and explain that it would most certainly help clear the air, and went into full detail about how it worked. Mildred also complained about the rudeness of the lady reached before and they were very apologetic and helpful. The Bowflex operator explained what the machine could do and would do and seemed to know a lot about the product from personal experience.
When Mildred asked if the ionizer was too heavy for her to carry around the house, because she is just a feeble old woman of 83 years, they explained the product was very lightweight and anyone could move it without harm. Mildred asked the BowFlex operator if an 83-year-old with arthritis should participate in bodybuilding and they said yes not caring for Mildred well being. Mildred, being an inquisitive little dear asked if she could take it apart and put it back together herself they als answered yes to this question. I dont know about you but I wouldnt want my 83- year-old, arthritic grandmother taking an exercise machine apart and trying to put it back together. My conclusion from this observation of infomercial operators is that it really depends on which operator you get, some are very informed and helpful while others are just out to make a buck. From my experiment I observed that the majority of infomercial operators are women and are pretty well informed about the product and rarely have they used it themselves.
Considering all this I say, just go to the store and check it out for yourself.
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