Role Of The Mass Media example essay topic
As long as violent programmes are shown on TV, the role of the mass media becomes completely different from how it was originally treated. Violence is socially harmful and especially the youth are very prone to such scenes that may strongly affect their psyches. It is true that programmes featuring cruel pictures are marked as 'only for adults' but the time when they are emitted is relatively early and the access to them seems to be rather unlimited to young people. Another matter that is very fretting is the fact that examples of intolerance quite regularly appear in media.
A number of radical views relating to, so called, society minorities like homosexuals, members of different religion groups and even the disabled, is increasing rapidly. This can be mostly observed in press. Appealing to free speech should not be perceived as the only, indisputable argument. Not long time ago had public's points of view been shaped for several decades until the late 1980's when, as most of people believed, everything changed for better. But did it really become like that?
Fifteen years have already passed and many still feel that shaping does take place constantly. Politicians and great companies have the same aim as in the previous system, which is making inhabitants think in a certain way, the way that is profoundly advantageous for achieving their intentions. Once again, free speech is underlined as the leading virtue, but this seems to be a very comfortable slogan. Finally, the issue of manipulating public is an inevitable question and is permanently alive. The point is that as far as the politics is concerned, the mass media as the source of governmental information stays the most powerful, shaping, educating and, obviously, manipulating tool.
Of course, according to the virtues borne by the system of democracy, every single human being may express his or her point of view through all kinds of media. But the trick is how to present even contrary thoughts in such a way that eventually a great amount of people commonly believe what they are to believed. To sum up, it must be said that some values are clearly remote from what they are supposed to be, and have quite often replaced the origin ones of the mass media. There ought not to be any place for violent and intolerant behaviours as well as for shaping or manipulating men.
But, paraphrasing some TV commercials, the mass media is not for idiots, whatever this means.