Ad Campaign essay topics

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  • Bush's Campaign Ads
    1,224 words
    Since 1952, television has played a major role in presidential elections. Television allows candidates to reach a broad number of people, and personalities, to help push along their campaigns. Campaigns help the candidates just as much as the voters. The candidates get to be identified, and known to the voters, and the voters get to hear and see how a specific candidate identifies with their needs and wants. The best way to get this information out there is through the most used form of media, t...
  • Frontier Airlines Rebranding Campaign Frontier Airlines
    1,221 words
    Frontier Airlines Rebranding Campaign May 2005 Abstract After baseline studies indicated that Frontier Airlines was unrecognizable in its own core business area, they decided a new image was in order. Frontier released their new ad campaign "A Whole New Animal", that built on their solid old brand, but conveyed their new goal - that they are affordable, flexible, accommodating, and comfortable. Frontier Airlines launched their new re branding campaign calling itself 'a whole different animal. ' ...
  • Plotinus's Plan
    380 words
    Plotinus was born in Upper Egypt, more specifically in Lycopolis in 204 CE. When he was twenty-eight he moved to Alexandria to study philosophy. While in Alexandria, he was tremendously influenced by Plato and Aristotle and therefore studied their works immensely. Subsequent to working under Ammonium for approximately ten years, he joined the Emperor Gordian's campaign against the Parthians (Persians) in 243 AD. He joined the campaign, partly because he was somewhat intrigued by the Persians' ph...
  • Digen Verma Ad Campaign The Ad Campaign
    1,516 words
    The Ad Campaign for the Re-launch of "Frooti"- The Digen Verma Ad campaign The Ad Campaign... Last year for the Re-launch of FROOTI, Parle Agro Ltd and its advertising agency Everest Integrated Communications created a brand ambassador named Digen Verma. There were hoards of hoardings in the city talking about this mysterious guy called Digen Verma. It said that he dances better than Hritik and is Sushmita's latest crush. Digen Verma became the talk of the town and also the joke of the town. Any...
  • Ads Appeal To Miller Lites Target Market
    1,238 words
    Millers executive vice pre resident of marketing stated "We are unveiling a new look and attitude for Miller Lite with a year - long commitment to create memorable and exciting - often unexpected - experiences for consumers to share with this great beer". Moving away from T.V. ads Miller Lite has focused their attention toward other advertisement medians such as magazines, billboards, and sponsorships. Their advertisement campaign contains a humorous appeal, which increases the attention from th...

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