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  • Korean Business Culture
    5,906 words
    SNI has been sought out to implement a Management Information System for Park Place Hotels in South Korea. The MIS project, part of a hotel management system, will be an integral part of positioning Park Place Hotels as a world class facility appealing to affluent business travelers. We have researched the project with respect to technical requirements and cultural risks of conducting business in South Korea. SNI has successful, relevant experience in developing and installing a similar system f...
  • Total Debt To Total Asset
    331 words
    Circus-Circus was an unprofitable business and a small time casino when William Bennett and William Pennington purchased it in 1974 for $50,000. With a new marketing program in place and a stock offering in October of 1983, the company was rejuvenated. What it has become is a hotel / casino that is targeted mainly towards middle income gamblers as well as family oriented vacationers, but has not strayed away from the high rollers that are found in most casinos. With the focus being on many marke...
  • Extent Of Vertical Integration At The Hotel
    9,212 words
    Bangkok is amongst the world's dynamic cities where you can find various features unique forms of tourist attractions like graceful Buddha Temples, shopping malls, food, etc, to entertainment areas and magnificent hotels. And, one hotel that holds a unique feature is the Holiday Inn Crowne Plaza, conveniently located on colourful Silom Road, next to the river and right in the heart of the shopping, jewellery, business and nightlife districts. Attractions such as Chao Ph raya River where they can...
  • Hotel Business McDonalds
    2,458 words
    Hand-in Assignment # 2 - McDonald's and The Hotel Industry 1.0 Key Issues 1 2.0 Recommendations 1 3.0 Analysis 2 3.1 The category 2 3.2 Brand Extension 3 3.2. 1 Advantages 4 3.2. 2 Disadvantages 4 3.3 Target Consumer 5 3.3. 1 Target consumer profile 6 2.4 Segments 6 2.5 Features 6 2.6 Location 7 2.7 Pricing 8 Exhibit # 1 1.0 Key Issues The most important issue is to examine the possibilities for McDonalds to extend in to the hotel business. As pointed out by the industry observer the key issues ...
  • Rancho Las Palmas Hotel In Palm Springs
    9,118 words
    Executive Summary: This Marketing Report is based on the Rancho Las Palmas Hotel in Palm Springs. The Marriott Hotel group had joined forces with the Sunrise Corporation to develop the hotel in 1979. The report considers the factors influencing the demand for hotel rooms in the Palm Springs area. It also looks at the difference in the mix of demand through the seasons. The winter season is the peak season with summer being the quite season. Rancho Las Palmas performance in the first year of open...
  • Your Hotel From October
    253 words
    1831 Beacon Hill Street Edmonton, Alberta T 9 R 0 K 2 CANADA Orlando Banks General Manager Jamaican Inn 6668 Coconut Way Kingston, Jamaica October 9th, 2003 Dear Mr. Banks: My company J.A.M. will be staying in your hotel from October 11th - October 25th, 2003. We " ve heard many great things about your resort and we " ve decided to stay there. We " ve also learned that your hotel offers great business options for Companies. This will be our first international business conference and we would wa...

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