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  • Only Apple Computer
    637 words
    Steve Wozniak and Steve Jobs, two good friends from high school, started a revolution that will never end. They invented the first Apple computer (Slater 3) The Apple I, they called it, ran on one megahertz and had eight thousand bites of memory and only eight bits of pixels on the screen (Levey 5). By today's standards that is absolutely nothing. Much like people of today, the first testers of the computer did not even take it seriously. It wasn't until the Apple II came out in 1977 that people...
  • Apple II Computers
    1,491 words
    The Evolution of Apple - January 1976 to May 1995 Let's take a trip back in time and review the evolution of a computer company. It's not IBM or Microsoft. This company is Apple Computers, Incorporated. In the year 1976, before most people even thought about buying a computer for their homes. Back then the computer community added up to a few brainy hobbyist. So when Steve Wozniak and Steve Jobs sold a van and two programmable calculators for thirteen hundred dollars and started Apple Computers,...
  • Steve Jobs
    1,050 words
    Steve Jobs was born on February 25, 1955. He was soon adopted by Paul and Clara Jobs of Mountain View, CA. Steve wasn't happy at school in Mountain View so the family moved to Palo Alto, CA. Steve attended Homestead High School. His electronics teacher recalled that he was 'something of a loner' and 'always had a different way of looking at things'. [ web After school, Steve attended lectures at Hewlett Packard Electronics firm in Palo Alto, CA. There he was hired as a summer employee. Another e...
  • Substantial Market Share In The Industries Apple
    1,572 words
    I. Industry Environment The industry environment is the set of factors that directly influences a firm and its competitive actions and competitive responses: the threat of new entrants, the power of suppliers, the power of buyers, the threat of product substitutes, and the intensity of rivalry among competitors (Hit, Ireland, and Hoskisson, p. 40). In this case, Apple is just one of the many competitors in a saturated markets offering both hardware and software for personal computer systems. Int...
  • Compatible To Apple Computers
    919 words
    Symptoms Since its inception, Apple has had major changes at the top of the organization. In, as little as, ten years four CEO's were giving the position and then dismissed because of inabilities to bring the company to profitability and an increase in market share. Apple had no clear business strategy, no statement of direction that could be used as a plan for deciding for which businesses the company should be in and which not. Executives and managers created their own strategies, with each st...
  • Ibm Compatible Computers
    3,292 words
    Macintosh vs. IBM The IBM and Macintosh computers have been in competition with each other for years, and each of them have their strong points. They both had their own ideas about where they should go in the personal computer market. They also had many developments, which propelled themselves over the other. It all started when Thomas John Watson became president of Computing Tabulating Recording in 1914, and in 1924 he renamed it to International Business Machines Corporation. He eventually wi...
  • Apple's Computers
    758 words
    Apple Computer experienced many difficulties in the 1990's. As five years passed, the company has had four different CEO's. As each CEO took over, the company would go thru a different reformation. In July of 1997, Apple had submitted two-thirds of its market share. It was said that losses topped 1.6 billion dollars and shares were trading near all-time lows. Co-founder Steve Jobs had come to Apple's rescue when the company was at its lowest point. He unleashed a series of dramatic moves like a ...
  • Design Of An Apple Computer
    1,132 words
    Computer Systems Push a single button and you are connected to the world. It has revolutionized our economy, culture, and lifestyle. It connects you to the world through the internet, where you can check e-mail or read the news. It also allows you to process and store important data and information. When you think of computers you think of a variety of things, such as games, the internet, and e-mail. The computer in our generation serves as a tool to educate and entertain. The technology for com...
  • Co Founder Of The Apple Computer Company
    1,606 words
    A Long Way From UnivacAdv. Eng. 9 Computers Can you imagine a world without computers? You most probably interact with some form of a computer every day of your life. Computers are the most important advancement our society has ever seen. They have an interesting history, many interesting inner components, they are used nearly everywhere, and continue to advance incredibly fast. Because the field of computers is so broad, this paper will focus mainly on personal computers. Although computers hav...
  • Case Of Ibm's Laptop Computers
    3,426 words
    Introduction To perform the Industry Analysis it is better to follow Michael Porter's five forces model. This analysis framework was created so that it helps managers in their task to analyze competitive forces to the company. (Hill & Jones 80) This model is only one of the models that can be used for this task but it is one of the more popular models. The five forces that we will have to look at for this model are (1) the risk of new and potential competitors; (2) the bargaining power of suppli...
  • Mac's Mouse
    806 words
    The i Mac: An Apple innovation Apple was definitely "thinking different" when it created the new addition to the Macintosh family, the i Mac. It's creative design and refreshing departure from the computer industry standard of boring beige boxes is gaining this marvel many optimistic reviews. This new personal computer, which is pronounced eye-Mac -the "i" stands for Internet, combines the computer and the monitor in one unit making it, in effect, an updated version of the original one-piece Mac...
  • Apple Compatible With Ibm Computers
    1,801 words
    Steve Jobs Born 1955 Los Altos CA; Evangelic bad boy who, with Steve Wozniak, co-founded Apple Computer Corporation and became a multimillionaire before the age of 30. Subsequently started the NeXT Corporation to provide an educational system at a reasonable price, but found that software was a better seller than hardware. Steven Paul, was an orphan adopted by Paul and Clara Jobs of Mountain View, California in February 1955. Jobs was not happy at school in Mountain View so the family moved to L...
  • Introduction Of The Gui Apple Computers
    629 words
    Many modern businessmen and computer industry analysts view the 1976 turn down of Apple Computers offer by IBM as the most irrational thing that the management of IBM could ever do. The management board, and especially the direct supervisor of Stephen Gary Wozniak, who together with his partner Steven Paul Jobs invented Apple 1, the first of the Apple computers now known as Macintosh, did not realize the potential of the employees proposal and idea. The situation that occurred almost 30 years ag...
  • Market Apple Computers
    389 words
    Caused by the failure of the top management to keep the company the number one in the market Apple Computers decides to form an alliance with its fiercest competitor IBM in the field of new architecture processor development. The Reduced Instruction Set Computing (RISC) architecture allows the processor to be given fewer amounts of instructions for the performance of some particular task or process. The new architecture invented was so attractive to the clients that it gave and additional burst ...
  • Apple Launches Brand Advertising Campaign
    401 words
    Apple Launches Brand Advertising Campaign "Think Different" Honors Creative Geniuses Who Have Changed the World "Think Different" Ad Campaign Photography CUPERTINO, Calif. -- Sept. 29, 1997 -- Apple Computer, Inc. launched its first major brand advertising campaign in several years with a new 60 second television commercial which aired twice Sunday evening during the network premier of "Toy Story" on ABC's "Wonderful World of Disney". The new campaign, "Think Different", honors many of the creat...
  • Marketing Apple Computer
    8,260 words
    Selection Our team chose Apple Computer, Inc. as the organization to profile and pursue for our strategic plan. Apple provides a challenging opportunity. The company has consistently been engaged by strong competitive forces, yet may continue to possess a unique competitive advantage. However, this advantage is contingent on product positioning and can only be beneficial if Apple exploits this positioning strategically. Background Steve Jobs and Steven Wozniak founded Apple Computer in 1976. The...
  • Apple Into The Personal Computer Industry
    1,698 words
    Apple Apple Computers Apple Computers Apple Computer's was founded on April Fool's Day in 1976 by Steve Jobs and Steve Wozniak. They were two college dropouts who started selling computers through Jobs family garage. Between the two Wozniak was the technical man and Jobs had the vision, so together they created their first computer named Apple I. Jobs? mission for Apple was to provide an? easy-to-use? computer to almost everyone. Two years later the Apple II was launched. The Apple II was extrem...
  • Shortage Of 500 Mhz Model G 4
    565 words
    In fulfillment of the periodical paper assignment, I have chosen a recent story concerning Apple Computer Inc. as the topic for the first paper. Summary of Situation: After setting off a storm of consumer complaints earlier this week, Apple Computer Inc tried to make amends Friday by reversing a retroactive price increase for a small number of customers who had pre-ordered its new top-of-the-line G 4 Power Macs. Earlier this week, Apple said it was unable to offer the G 4 PowerMac model equipped...
  • Apple Computers
    547 words
    Apple and Gateway 2000 Most people think that computer are the same. That the only difference is the computers names. And that buying a cheaper one is the same as the more expensive ones. But this is not true there are a lot of differences when it comes to buying a computer. Apple and Gateway are two of the top makes of personal computers. They have a lot of thing that are similarly but what make them different is the processors then uses. All Gateway computers come with 128 MB of memory, but th...
  • Apple Computers
    928 words
    Apple vs. The World Apple vs. The World In past years, Apple was on a downward spiral, but now the Mac is back on the right track. The interim CEO Steve Jobs has brought them from expected quarterly loses to now, first quarter net income of some 150 millions dollars. The question still remains, is Apple back to stay? With the Windows driven world of today, can Apple assert them self to claim market share? Apple's stunning new hardware, user-friendly operating system, and drive for incredible new...

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