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  • Case Study Nike Factory Working Conditions
    922 words
    "Nike is criticized for using sweatshops in countries like Indonesia and Mexico. The company has been subject to much critical coverage of the often poor working conditions and the exploitative ness of the cheap overseas labor". - answers. com 1. Should Nike be held responsible for working conditions in foreign factories that it does not own, but where sub-contractors make product for Nike? Yes, but I do not believe that the firm is 100% responsible since it is the sub-contractors who operate an...
  • Reebok Over The Past Five Years
    4,182 words
    Company Overviews Nike In 1964 in Oregon, Phil Knight and Bill Bowerman join together to make a new enterprise; each contributed about $500 to the partnership. The company started bringing low priced and high tech athletic shoes from Japan to replace the German domination of athletic shoes in the industry. In 1971, a graphic design student created the Swoosh trademark for a $35 fee. In the same year Jeff Johnson, Blue Ribbon Sports' first employee, made his most durable contribution to the compa...
  • Nikes Athletic Footwear Products
    2,894 words
    I- COMPANY PROFILE 1) Nikes overview Nike Inc. was incorporated in 1968 under the laws of the state of Oregon, USA. The general business activities can be described as follows: design, development, and global marketing of high quality footwear, equipment and accessory products. Nike is the largest seller of athletic footwear and athletic apparel in the world. The Nike swoosh is one of the most recognizable business logos on earth. It is more than a symbol of great brand marketing. Nike has revol...
  • Good Year For Nike Company
    1,302 words
    Barber 1 Table of Contents Introduction... page 2 History... page 2 Total Revenues... page 3 Gross Margin... page 3 Net Income... page 4 Current Assets... page 4 Current Liabilities... page 4 Working Capital... pages 4 - 5 Nike's Health... page 5 Common Stock Outstanding... page 5 Nike's Sales Health... page 5 Nike's Fiscal Year... page 6 Illustrations and Graphs... pages 7 - 12 Works Cited... page 13 Barber 2 History Nike is probably the mot well - known name in sports athletic apparel. Nike ha...
  • Every Employee And Community Within Nike
    1,287 words
    It all started with a simple handshake between two running geeks in Eugene, Oregon and now they own the world's most competitive sports and fitness company. The Pacific Northwest is Nike's hometown but like so many ambitious souls, they have expanded their horizons to every part of the world. Nike has two headquarters; it's World Headquarters in Oregon and its European Headquarters in The Netherlands. Those two running geeks are Bill Bowerman and Phil Knight. The long lived business partnership ...
  • Coca Cola Major Goals And Mission Statement
    3,702 words
    Coca-cola and Nike, Inc. can be put as a multinational corporation business that maintains a presence in two or more countries, and both organisations have a considerable portion of its material goods invested and derives a substantial portion of its sales and profits from international activities, considers opportunities throughout the world, and has a worldwide perspective and orientation. Coca Cola and Nike, Inc. are two different organisations which come from different industries. Coca Cola ...
  • Their First Nike Town
    533 words
    Subject: Nike Why I Chose This Company My interest in Nike is based on their quality and excellence of sports apparel and sports equipment. I have been playing soccer now since the age of 3. I can still remember getting my first pair of Nike cleats. These cleats went wherever I went. To me, these cleats were better than sliced bread. As a soccer player here at Clayton, I find that athlete's equipment can benefit his or her performance on the field. Another reason for choosing Nike is because the...
  • Nike's Profit In Its Second Quarter
    570 words
    Nike throughout its years of success has had its ups and downs. The company has either been sued, or throughout the years the competition has been getting stronger and stronger. Nike Inc. has expensive endorsement contracts with star athletes in order to dominate the entire athletic footwear business. By doing so it makes fans like myself want to go out and get the shoes. In 1998 the giant footwear and apparel company was being hurt by the Asian economic slowdown, criticism of working conditions...
  • Nike's Market Share
    2,975 words
    Profile of the Footwear Industry a. Industry Size and Growth The history of footwear goes back may thousands of years. It grew out of necessity to provide protection. Initially, footwear was made of plaited grass or ra wide held to food with thongs. Soon the rich and influential began distinguishing themselves by the craftsmanship aand decoration, which characterized their shoes. Today the footwear industry manufactures a wide range of footwear ranging from leather, rubber and other synthetic ma...
  • Brand Name Nike
    555 words
    The multi-billion dollar business of athletic footwear has become a grueling marketing battleground, with Madison Avenue taking center stage over the usual spotlight hog, Wall Street. Everyone is familiar with the pseudo art-house images and the emotive quality of the commercial spots, but perhaps very few know the business models that make these companies grow. What could be better than athletic shoes for building a brand name presence? The business has barriers to entry that can be characteriz...
  • Nike And The Athletic Shoe Industry
    1,817 words
    SHORT CASE SUMMARY Nike, Inc. (503-671-6453, web) is the worlds #1 athletic shoe and apparel seller. Nike currently employs 20,700 employees, with total sales of $8.78 billion. Nike and the athletic shoe industry have evolved into one of the most competitive market in recent years. But, analysts believe that athletic shoe sales will slow down over the next few years. The slowdown will come with the change in consumer trends. For instance, the younger market is beginning to buy more casual shoes ...

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